THE DOUBLE COLA COMPANY

INTERNSHIP, 2025

At The Double Cola Company, I played a key role in evolving the brand’s visual identity across digital and physical touchpoints. I led the redesign of the corporate website, ensuring alignment with refreshed brand standards, and creatively directed a campaign photoshoot for SKI and Double-Cola that balanced heritage with a fresh, youth-oriented appeal. My work also included updating retail signage and marketing assets to maintain visual consistency and drive customer engagement.

I designed a range of social media graphics and in-store advertisements for SKI and Double-Cola, blending bold visuals with brand consistency. The social media posts I designed received approximately 5x more engagement than average, helping boost the brands' visibility online.

One of my key projects during the internship was creatively directing a photoshoot for SKI and Double-Cola. I handled all pre-production planning and supported the photographer on set to ensure the execution aligned with the creative vision.

Please contact me to see more photos or hear about my process.

I refreshed and expanded the brand standards for SKI, adding clear visual examples and usage guidelines to ensure consistent application across digital, print, and merchandise. This helped streamline creative decisions and made it easier for internal teams and external partners to maintain brand integrity.